Twitter has announced that it will begin to honor the Do No Track HTTP header. The move will allow Twitter users to refuse being tracked by the popular micro-blogging website.
Do Not Track is being promoted by the US Federal Trade Commission, Mozilla and other user privacy promoters. Othman Laraki, Twitter’s Director of Growth and International said on Thursday, “As always, we are committed to providing you with simple and meaningful choices about the information we collect to improve your Twitter experience. For those who don’t want to tailor Twitter, we offer ways to turn off this collection.”
SEE ALSO: What is “Do Not Track”
Twitter also praised FTC for taking a leadership role in promoting Do Not Track. It noticeable that big players like Google and Facebook do not yet honor the DNT option. Google’s Chrome browser does not even provide the option of sending DNT header. The business of these websites rely on data collected about users’ surfing habits.
Mozilla applauded Twitter’s decision of officially honoring DNT. The non-profit organization reported that 8.6% of the desktop users and 19% of the mobile users now use Do Not Track option. The trend is gathering strength steadily.
Yahoo Inc has already announced in March that it will begin to honor the DNT option in the summer of 2012.